The Role of Translators in International Advertising
![The Role of Translators in International Advertising](https://interlingual.com.au/wp-content/uploads/2023/05/the-role-of-translators-in-international-advertising.jpg)
As the world becomes more interconnected, businesses seek to expand their operations and marketing efforts into new countries to tap into untapped markets. However, advertising in a foreign language requires more than just a word-for-word translation of marketing material. Brands need to understand the target audience’s culture, values, and linguistic nuances to create effective advertising […]